Biz Kid$

The Biz Kids Challenge

The Biz Kids learn the world of marketing through the “Project Lemonade Challenge.” Two teams, two identical lemonade stands. It’s up to the kids to decide the price and promotion strategy to sell the most product. You’ll see the preparation and the results when they are critiqued by marketing guru Scott Bedbury, the force behind Nike’s slogan “Just do it.”

The Biz Kids Challenge

28m 27s

The Biz Kids learn the world of marketing through the “Project Lemonade Challenge.” Two teams, two identical lemonade stands. It’s up to the kids to decide the price and promotion strategy to sell the most product. You’ll see the preparation and the results when they are critiqued by marketing guru Scott Bedbury, the force behind Nike’s slogan “Just do it.”

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